Synopsis

 

So, imagine developing a detailed marketing plan for your book and then implementing it. That’s what this book offers.

In this book, you’ll learn:

– How to develop your author’s platform material

– How to write your marketing content

– How to engage in marketing activities

– How to get more book reviews

– What kind of events to hold

– How to get publicity

– How to use (or not use) advertising.

– What other authors say about book marketing

 

 

Amazon * B&N * Apple * Kobo * Gardners

 

 

Excerpt

 

Book Marketing: What Doesn’t Work For Other Authors

 

While working on my new book, Book Marketing Fundamentals, I asked some author friends what doesn’t work when marketing their books.  Below are the answers arranged in no particular order.  Along with the author’s name is a link to their Amazon page or website.  While most of the authors write fiction, a few are non-fiction authors.

The wide diversity of the answers came as a surprise to me.

 

  What is your least favorite or least successful marketing tactic?

 

Mark Cain – The use of social media.  I feel particularly strongly about Facebook, in which I’ve invested way too much time over the years for too little payback.  I have yet to do Facebook ads, though.  Their cost is high, and I have yet to be convinced of their efficacy.

 

Elizabeth Craig – I feel ads are the most time-consuming and highest learning-curve option for promo.  Each ad opportunity (whether BookBub, Facebook, or Amazon) operates slightly differently.  To make sure you don’t lose money, I’d highly recommend taking either a paid or a free course (Reedsy offers some: https://blog.reedsy.com/learning/courses/ ).  And to really do it right, you should compare different versions of an ad and different audiences.  As an English major, I’ve found it very tough-going.

 

Stuart Aken – I’ve never measured activity, so I can’t answer this in terms of success. But my least favourite activity is the whole spectrum of sales.  I long for the days when publishers did all the marketing and promotional work and left authors free to create the work.  It’s the creation that matters to me.

 

Lorraine Ash – Following the online theme, any endeavor that is taken over by a computer algorithm or function instead of a human.  I’ve been involved in many expert online ad campaigns, some of them quite expensive.  Results have always looked great in terms of numbers of impressions and clicks, but not in books sold.  They don’t necessarily convert to sales.  People engage people.  Machines do not.

 

Peadar O’Guilin – Constant bombardment.  Begging.  As a regular book purchaser, I need to feel that when I buy a book it’s because it was my own choice.

 

Nicolette Pierce – Direct sales or direct promotion to my fans.  I’m not very good at promoting my own work without an ad platform.  I know this about myself, so I rely heavily on other tactics such as newsletters, AMS ads, Facebook ads, etc.

 

L. Diane Wolf – Bookstore appearances used to be all the rage and they can be a lot of fun, but there is the downside of book returns.  We do send the same author and book sheets to book stores, but we caution our authors that if they do a book signing or event, make sure the stores don’t order too many books and sign any that remain after the event. (Because those can’t be returned.)  Plus, so many stores just don’t host events anymore.

 

Stephanie Auteri – I set up a Facebook author page because my publisher asked me to.  But I felt so lackluster about it — partially because it felt forced, partially because I was already so engaged on other platforms — that it remained mostly stagnant.  To be clear, I’m not saying that you shouldn’t create a Facebook author page.  What I am saying is that you don’t need to be on every single social media platform out there.  Consider where your target audience is hanging out.  Consider which platforms you’re most active on and comfortable with.  The goal is engagement and if you’re not naturally engaged and engaging on a platform, it’s going to be a dud for you.

 

Hank Quense – Anything on Facebook.  Boosting posts or buying ads on Facebook are complicated and don’t produce anything useful.  The reports aren’t user-friendly either and difficult to interpret.

 

Nanci Arvizu – Facebook. I’ve seen authors run successful campaigns, but they’ve usually got a wizard behind the curtain running those ads, requiring a budget, like, real money, and a lot of authors aren’t in the position to take the financial plunge this could become if they don’t set it up right.

 

There you have it.  Who knew there were so many ways to hate marketing activities!

 

About the Author

 

Hank Quense has been self-publishing books for over ten years.  HIs non-fiction books cover fiction writing (Creating Stories), self-publishing (How to Self-publish and Market a Book) and marketing (Book Marketing Fundamentals). He also lectures on these subjects in schools, libraries and on webinars.

He recently created a new section on his website called Writers & Authors Resource Center.  Most of the content is free and much of it is unique.

There you can also read an expanded sample of Book Marketing Fundamentals.

 

Facebook * Twitter * LinkedIn * YouTube Channel

Book Title: Don’t Write a Crappy Book by James M. Ranson
Category: Adult Non- Fiction, 210 pages
Genre: Business, Authorpreneurship
Publisher: Master Wordsmith Media, in association with Thanet House Books
Release date: Oct 1, 2018

Synopsis

A great book can launch your business into the stratosphere. Unfortunately, most self-published business books rank somewhere between “meh” and “flaming pile of crap.” But your book doesn’t have to suck!

In “Don’t Write a Crappy Book,” editor and entrepreneur James Ranson unpacks the most common–and toxic–mistakes that first-time nonfiction authors make. Peppered with wisdom from a panel of industry experts, this book debunks the dangerous myths that can torpedo your text and offers clear, practical guidance for writing a book you’re proud of. This is the resource for the aspiring authorpreneur who wants to write and publish a book with minimum hassle and maximum results.

This book will teach you:

– How a self-published book can make or break your business (and the THREE factors that determine which it does)
– The biggest blind spots no one tells authors about (and how to look for them BEFORE it’s too late)
– How to write a first book that will get positive reviews on Amazon (and why that’s a better goal than becoming a bestseller)
– When writing a business book is the right move for you (and when you should NEVER write one)
– How to self-publish on Amazon to actually get good results for your business (a lot of it happens before you even start writing!)
– What NOT to do when you’re looking for an editor (and how to find a great one)
– Why trying to write and publish a book in 90 days or less is a recipe for disaster (and why no one tells you that!)
– How to avoid do-overs, sunk costs, and other self-publishing headaches (and how to get out of them if they sneak up on you)

Stay out of the crap pile! Discover the secrets to creating a highly valuable book that will expand your influence and grow your business for years to come.

​
Interview with James Ranson

You are professionally involved in writing in a number of ways. Tell me about it!

Sure! There are a number of different ways that I help authors create high quality books.

• If an author wants to write the book themselves, but is needing some guidance and maybe some accountability and strategy help around that, then I can essentially be their book-writing sherpa and guide them through the process as a book coach or book consultant. That’s one of my favorite things to do – I love getting on the phone with a client and helping them get ready to write.
• If they know that their business needs a book and their business is ready to support one, but they themselves don’t have the bandwidth to write it, I can be their ghostwriter; I can write the book with them or for them. We’ll have a number of calls where I interview them and get to know their content, and then I’ll write them a first draft. They’ll respond to the draft and say, “Ok, I like this and I like this, I don’t like this, we can fix this…” Then I’ll do a rewrite and it will go on to editing from there.
• If they’ve already written the book, there’s actually a couple of things I can do. I can either work with them to edit the book – I’ll be their editor and we’ll go through rewrites and responses and so forth to get the book from rough draft to polished final draft. Or again, if they don’t have as much bandwidth, I can rewrite it for them. That’s called book doctoring, and I actually love doing that. It’s sort of a hybrid of ghostwriting and editing.
• And of course I’m a published author now, so that’s another way! Don’t Write A Crappy Book! is technically my second book, but it’s the first one that’s really meant to raise awareness for my business. And I plan to write several more books over the next few years.

How do you balance your personal and professional life?

Better than I used to! I try to keep my mornings pretty laid back; that’s the time when I’ll go for a walk, or go to the gym, or read and kind of just enjoy whatever I’m doing. If I do any work or take any calls in the morning, it’s pretty rare, and it’s more likely to be personal work like writing than client work (unless I’m on a tight deadline). Late morning/lunchtime through late afternoon are more of my working hours, and unless I’m on deadline, I try to stop usually around 5:00 or 6:00 and just relax in the evening. And I also try to minimize work on weekends. Does that all work 100% of the time? No, but it’s what I try for, and I’m getting more consistent as I keep working at it.

Do you ever get writer’s block? What helps you overcome it?

Writer’s block is really interesting, because I don’t tend to struggle with it that much. But I think that the main reason for that is every time I sit down, I know what I want to write, because I’ve outlined it thoroughly beforehand. One of the things that I write about in Don’t Write A Crappy Book is that the #1 mistake everyone I talked to said that authors make without realizing it, is that they don’t make and work with an outline when they write. That was a little bit surprising to me–I knew it was probably going to be top 5, but I didn’t think it would be #1. If you have an outline, and that outline is really detailed and straightforward, defeating or navigating writer’s block becomes a lot easier. Because then you have clear ideas about what you can say next. Or if you get stuck on one chapter you can just jump to the next chapter and say, “Alright, I need to let this one percolate for a little while, but I can start on the next one because I know what I’m going to say there.” And it may not work 100% of the time, but it probably works 90% of the time! If you have a clear idea of who you’re talking to, what they need, and how what you’re saying can help them, and you’ve taken that knowledge and put it into an outline, writer’s block honestly becomes a very easy thing to overcome. The main reason most people run into writer’s block is because they haven’t done any kind of preparation. They just sit down and think the ideas are going to flow. And maybe that can work if you’re writing fiction (I doubt it, but that’s outside of my knowledge base), but if you’re writing a business book, you’ll need to have an outline.

What are you most proud of, professionally speaking?

Well for starters, I am so proud of this book! It’s the culmination of everything I’ve done in my business so far, and I’m super proud of it. But aside from the book, I would say that it’s how well the clients I’ve worked with are doing now, because of the books that we’ve worked on. One of my clients got a legit book deal for his second book, because of the first book that we worked on together. And getting to see all these clients have great launches, with books that they‘re going to use to represent their businesses for years that they’re so super proud of – I love that. It makes what I do worth doing.

Why 17? How did you determine the mistakes you say will kill a business book?

That does sound like an arbitrary number, doesn’t it? But it actually came from talking to 26 other book professionals and then adding my own experience and expertise, and then categorizing all that insight and figuring out how it all fit together. That was a process! The initial outline and table of contents probably changed form at least a dozen times, if not a couple dozen. What ultimately fell together were these sets of three main categories and the most prominent mistakes within each category, which just happened to add up to 17. There wasn’t a plan that it would be that number, but that’s the number that it worked out to be when all of the value was put together in the best way.

What do you like to do when you’re not reading or writing, or working with people who read or write?

Sleep! (Just kidding, but not really…getting enough sleep is super important for me.) But when I’m awake and not working, lots of different things. I love to go for walks and go hiking out in nature. I love animals; my fiancé and I volunteer at a no-kill animal shelter here in Atlanta, which is a lot of fun. We also like to go to shows – plays and musicals and stuff like that. There are a lot of great restaurants in Atlanta, and we like to go and explore those with friends. And I’m always reading anyway, so my fun time tends to involve books as much as my work time–just fantasy and sci-fi instead of entrepreneurship.

What’s one of your favorite book-related memories?

What a great question! There was this one Saturday morning, I was probably eight years old, where I decided to sit down and read Treasure Island in one sitting, to see if I could (it worked, too!). I did something very similar with Harry Potter and the Deathly Hallows. When it came out, I got off work at like noon, I got to Barnes & Noble at 1:00, sat down with the book at 1:30 and just sat there in the café and read the entire book. I finished at like 5:30. And then I went home and started reading it again! I’ve got plenty of those memories, of reading books with amazing stories that I just can’t put down and want to read in one sitting. Another favorite memory is of the first book I ever edited professionally. It was called Profit Hacking, by my friend Steve Daar. That was really the first time where I was like, “This is something that I can do, and it’s something I feel really amazing doing.” And again, Steve was very happy with it; it became a cornerstone of his business for the next couple of years. Any time I help an author have a book experience like that is always a great book memory for me.

About the Author

James Ranson, The Master Wordsmith(TM), is a Wall-Street-Journal-bestselling editor, ghostwriter and book coach who has helped over 200 consultants, coaches, speakers and other thought leaders create high-quality books. Clients of his have gone on to sell thousands of books, receive book deals from publishing houses, and be featured in regional and national media outlets. In addition to his own clients, James is a writer and book doctor for Thanet House Books, and is on recommended professional lists for Scribe Media(formerly Book in a Box), My Word Publishing, BrightFlame Books and Authors Unite. His second book, Don’t Write A Crappy Book!, will be published on October 1, 2018. A graduate of Carnegie Mellon University, James lives in Atlanta, GA, with his fiancée and a very needy cat.

Website ~ Twitter ~ Facebook

Giveaway

Prizes: 5 winners will get an ebook copy of Don’t Write a Crappy Book, 1 winner will get a $20 Amazon GC and 3 winners will get a $10 Amazon GC (open to USA and Canada / 9 winners total)

(ends Nov 7, 2018)

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Creating Stories
by Hank Quense

Published by Strange World Publishing

AVAILABLE April 1, 2017

$8.99, 9947 KB, 105 Pages

Genre: Fiction Writing

Synopsis

Do you have a story in you? Do you know how to write it or how to tell it? Well, CREATING STORIES has the answers. In addition, Hank is offering a tour-wide giveaway featuring of five (5) eBooks of CREATING STORIES and three (3) print copies of the author’s MOXIE’S PROBLEM (U.S. entries only). See how you can enter to win below. If you don’t want to wait to win a copy of CREATING STORIES, Hank is offering a special ‘half price’ sale that will only be available during his tour (March 20 through April 14).

Hank, the author of more than twenty books, tells you how to write your story. He believes that stories come from the melding of three elements: getting ideas, story design, and story-telling. Ideas have to come from the author. CREATING STORIES covers the last two.

The book concentrates on developing characters including such rarely discussed requirements such as a dominant reader emotion and the character’s biography.

Plots are also covered in depth and a number of graphics are included to illustrate complex points. Another topic discusses subplots and how to utilize them and how to nest them within the main plot.

A separate chapter discusses the relationship between the plot and the emotional arcs.

Other topics covered are character arcs, scene design, point-of-view, writing voice.

Excerpt

From Chapter 2 of Creating Stories

Setting can do much more than describe the backdrop for the story.  It should convey and define the time period and customs of the characters.  It can set up the reader’s expectations about the type of story he is about to read.  It can start the reader’s image-building process.

Consider your characters acting out the story on a stage.  Behind the characters, instead of the scenery typical with plays, there is nothing but white panels.  The people who paid money to see the play would be dismayed by the lack of scenery, so too your readers will not like it if your story doesn’t have the appropriate setting to back up the characters.

As with the plot and other story development elements, the setting must dovetail with the overall story design.  As an example, a Medieval setting won’t work if the bad guy uses an automatic pistol (unless the bad guy is also a time traveler).  Thus the setting places limits on what the author can do and can’t do, so it’s best if the author has the setting developed before the work gets too far along.

The setting used in your story has to be accurate.  Don’t try to set a story in Manhattan’s Central Park if you haven’t been there.  Likewise, the French Quarter in New Orleans is unique and shouldn’t be used by anyone who hasn’t walked the narrow streets.

Here is an example of what can happen.  I’ve lived and worked all my life around New York City.  The Hudson River is over a mile wide here and the East River is nearly a half-mile wide.  If you haven’t been to Dublin, you may assume the Liffey River, which runs through that city, would be of similar size.  It isn’t.  The Liffey is rather small compared to the rivers around Manhattan.  Making the Liffey a wide river will destroy your credibility with those readers who have seen the Liffey.

On the other hand, if you develop an imaginary location, you can make the city’s river as wide as you want.  Similarly, if you use a backdrop of a historical period in the distant past, none of your readers will have been there, but you’ll still have to do research to get the setting accurate. You can’t use St. Paul’s Cathedral with its great dome in London right after William the Conquerer became king of England.  St Paul’s wasn’t built yet.

The setting of the story should be conveyed early to the reader, the earlier the better.  Ideally, the opening paragraph in a short story or the first few pages in a longer work should give an indication of the type of story the reader is about to encounter.  Is it a mystery set in Victorian London?  Is it a story of survival set in war-torn Iraq?  Are those vicious aliens on their way to Earth?  The reader expects and has a right to know this stuff as early as possible.  Don’t disappoint the reader.  She may put the book down and never open it again.

An effect of establishing the setting is the placing of limitations on the author and the characters.  For the author, a space ship means he shouldn’t have the characters using swords and landline phones since these artifacts are from bygone eras.

Your characters are also limited.  A character in the Old West can’t have knowledge of computers or smart phones, unless he’s a time-traveler.

If you write a story that uses weapons from a different era or knowledge not available at that time, you’d better have a good reason why it makes sense.  You don’t have to convince yourself, you have to convince the reader.

~ ~ ~

If you have any questions or comments on this material, leave a note and I’ll respond.

About the Author

Hank Quense writes humorous and satiric sci-fi and fantasy stories.

He also writes and lectures about fiction writing and self-publishing. He has published 19 books and 50 short stories along with dozens of articles. He often lectures on fiction writing and publishing and has a series of guides covering the basics on each subject. He is currently working on a third Moxie novel that takes place in the Camelot era.

He and his wife, Pat, usually vacation in another galaxy or parallel universe. They also time travel occasionally when Hank is searching for new story ideas.

Amazon Author Page * Website * Twitter

You can check out the schedule and follow Hank’s tour by clicking HERE.

Giveaway

 

This tour-wide giveaway is for five (5) eBooks of CREATING STORIES and three (3) print copies of the author’s MOXIE’S PROBLEM (U.S. entries only). The prizes are courtesy of the publisher. The giveaway will end at 12 a.m. (EST) on Tuesday, April 18.
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10 Things You Need to Know About Virtual Book Tours

By Dorothy Thompson, Founder of Pump Up Your Book

By now, most authors know what virtual book tours are or at least have heard of them.  They’re that wonderful marketing tool that should be a must have in every new book’s campaign.  With each new book I write, I’m making a game plan before the book is even published and a virtual book tour is the first promotional venue on that list.
While most of us know what they are, there are still a few new authors who might have heard of them but have no idea what they involve.  I give you my top 10 things you need to know about virtual book tours so that you will know what to expect.

1. Virtual book tours are the BEST way to get the MOST online exposure for your book. Not only are you presenting your book and yourself to thousands of people, all of your interviews, guest posts and reviews are archived which means months down the road, you’re still selling your book because of that one tour.
2. Virtual book tours ARE a lot of work. Not only are you searching for the perfect blogs to host you, you are acting as the middle man between you and the blogger unless you are using a paid service such as Pump Up Your Book who will do all the work for you.  Even if you do sign up with Pump Up Your Book, there is still lots of work to do completing assignments – filling out interviews and writing guest posts unless you choose an all review tour.  Even though it requires a little bit of your time to fill out interviews and write guest posts, it’s well worth it.
3. You will learn more about your book than you ever did. I had an author tell me that through the interviews and guest posts she had to complete, she never learned so much about her book which caught her off guard.  Now when she is interviewed on radio shows and makes television appearances, she is better prepared.
4. Virtual book tours will build up your author platform.  No matter if you’re a fiction author or a nonfiction author, virtual book tours will build up your author platform using your key search words.
5. Your reviews are guaranteed. Offline publicists while they mean well do it all wrong.  They query a book blogger, make arrangements to send the book, then that’s where it stops.  The review is not a guaranteed thing.  The reviewer can post the review anytime they see fit.  With virtual book tours, your review is guaranteed on a certain date unless the reviewer jumps ship which rarely happens.  I had an author tell me she signed up with an offline publicist who sent out many books and only one or two reviewers actually came through for them.  That was money loss for the author.  Books don’t come cheap these days so coming up with a date you and the reviewer can agree upon guarantees that review will be a given thing.
6. Many reviewers now take ebooks which save you money. Thank goodness someone was smart enough to invent a device that automatically loads a book in a few seconds (no waiting to go to the book store anymore my friend) and makes it fun to read.  When Amazon lowered their price of the Kindle, sales soared and book lovers started talking about getting one.  What that means is that it opened up a wonderful way to get these books to the book reviewers quickly and less expensively.  Have you noticed how much books are and how much it takes to ship them?  Not saying all reviewers will take ebooks, but as time goes on, most will have an e-reader and, as a matter of fact, will prefer an ebook.
7. More website hits, more blog hits, more Twitter hits and more Facebook Fan Page hits. All authors should have a website or blog and accounts at Twitter and Facebook.  No matter if you think they’re all a waste of time.  A virtual book tour will definitely give you more hits at all places as long as your links are in your bio.
8. Going on a virtual book tour raises your Alexa rankings. What is Alexa?  Alexa measures how well you are doing in the search engines.  By going on a virtual book tour, and including interviews and guest posts during that tour, your website and blog links are included in every bio (or should be!).  Those are incoming links which Alexa uses to measure your ranking.  The more your website or blog link shows up on other sites, the more valuable your site is to them and thus, your rankings soar.
9. You will learn how to sell your book through media exposure. Not all authors take advantage of their interviews and guest posts by gearing them toward their audience, thus luring them to their book and/or website/blog.  I’ve had many authors on tour and the ones who really take the time to make their interviews and guest posts effective selling tools are the ones who profit the most.  The key thing here is to make your audience curious.  One liners in the case of interviews may not cut it.  Of course there are only so many ways you can answer “What’s your book about?” but take your time and get your audience’s curiosity peaked so that they do make your way over to your website or your book’s buying link.
10. Virtual book tours teach you how to connect well with others. There is no better way to learn how to network.  All these wonderful book bloggers who agree to host you are your new friends in your extended network and they will be there for you the next time you have a book to promote (unless they completely hated it of course).  You’ll also learn how to use the social networks effectively as you study how to get people over to your stops by persuasive wording.  Remember to talk to your audience, not at them.

There you have it.  10 reasons I feel you need to know about virtual book tours in a nutshell.  If you have a tour coordinator as opposed to setting one up yourself, she will walk you through it so that it will be a fun experience for all.  Your book will thank you for it.

 

About the Author

Dorothy Thompson is Founder of Pump Up Your Book, an award-winning public relations company specializing in online book publicity.

Website * Twitter * Facebook

 

What is World’s Best Story?

“This is not just a literary contest, we’re looking for stories that will be consumed in multiple media formats – from books to the big screen and beyond,” says Vincent Salera, founder of World’s Best Story. “Our goal is to revolutionize the traditional literary contest and identify a story with blockbuster appeal. We’re looking for a story that audiences will love and help authors turn that story into trans-media franchises, which is why we’re empowering readers to judge the contest.”

How does it work?

Readers will vote for stories and awarded judges will declare the final Top 10 winners.

2015 Judges: Warren Adler, Victor Malarek, Tamarra Kennelly, Brooke Burgess, Samreen Ashan, Alistair Cross, Rhonda Hayter

Timeline:

Entry Period Closes/Public Voting ends. (November 8)

Top 10 Winners Announced! (November 8)

Professional Review/Voting (November 8 – December 8)

Winner and Top 10 Ranking Announced (December 8)

What are the prizes?

The top 3 winners will receive a full publishing package by FriesenPress, trademark protection in the U.S. and Canada by IP agency Benoit & Cote, a virtual book tour by Laura Fabiani of iRead Book Tours as well as consulting/marketing services with book expert Anne Chaconas of BadAss Marketing. Busbud and YoDough will be providing lots of goodies for both writers and readers.

How do I submit my story?

To learn more about World’s Best Story, including how to enter, please visit World’s Best Story.

World’s Best Story : info@worldsbeststory.com

See what’s buzzing at World’s Best Story:

How to Get Readers Buzzing About Your Book: Secrets from the World of Book Blogging

Viral campaign with famous characters:

What if Oscar Wilde wrote Sex and the City? (series of posts)

What if Lady Gaga wrote Gone With the Wind? (series of posts)

The Current Top 10 Most Voted Stories

Connect with World’s Best Story:

I am really excited to tell you about an innovative new contest platform for both readers and writers. Laura Fabiani of iRead Book Tours is now a proud sponsor for World’s Best Story!

More and more authors and writers are discovering the power of readers. Books are written for the reader audience, so why not have a say in telling others we think a writer’s story has blockbuster potential? That’s what World’s Best Story allows you to do.

But first let me tell you more about World’s Best Story.

World’s Best Story was launched at BookExpo America on May 28. It’s the first social contest to reward readers and writers with exclusive partner prizes. So what does this mean for you?

If you are a writer:

1. Submit your story. Entering is free and the entry period ends Aug 12.
2. Prizes include publishing contracts, celebrity master classes, trademark and IP protection, book tours, big box retail distribution, PR and marketing support and more!
3. Top ten finalists and grand prize winner will be announced at the Toronto International Book Fair on November 15, 2014.

If you are a reader:

1. You get the chance to be the judge, discover new stories and win great prizes.
2. When you sign up to become a member, you automatically get $10 to spend at Beyond the Rack. Signing up is easy, requiring only your name and email.
3. When you rate and vote you’ll get a chance to win cool prizes, and the grand prize package includes a $2000 shopping spree at Beyond the Rack!

So how can you help us spread the word? There are several ways:

• Write a post about it and you can enter in a giveaway for a $20 Amazon gift card and one of 6 $25 Beyond the Rack Gift Cards
• Add the World’s Best Story logo on your blog with a link back to their site.
• If you are an iRead tour host, your post will count toward your incentive program if you do the above.
• If you are not yet an iRead tour host, join and you will qualify for the incentive program
• Tell all your readers about WBS through social media networking.

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THANK YOU!